Depaul believes that everyone should have a place to call home and a
stake in their community. Our aim is to work with those who are
socially excluded and marginalised by providing a quality led service
in order to produce the best possible outcomes for those accessing our
services. We strive to empower our service users to make choices and
decisions about the way they live their lives. We work in partnership
with central and local government, housing associations and other
non-governmental organisations.
Depaul is an equal opportunities employer, we offer a standard **Apply
on the website** hour working week, generous leave entitlements and a
pension scheme. We support all staff with regular supervision and core
training.
DEPAUL WISHES TO RECRUIT TO THE FOLLOWING ROLE:
DIGITAL MARKETING DEPUTY MANAGER ?
Dublin based with cross border remit.
Permanent Contract
Full Time ? **Apply on the website** hours per week
Salary ?**Apply on the website**,**Apply on the website**.**Apply on
the website** per annum
1. ROLE:
This is a newly created role to support Depaul?s ambitious new
strategic plan ?A Path Home **Apply on the website**?. Working
with the Communications & PR Manager to drive a new Communications
Strategy that will focus on growing the brand.
This is an excellent opportunity to join a growing team at a very
exciting time, and play a vital role both developing and rolling out
the communications strategy and supporting the digital fundraising
functions.
2. RESPONSIBILITIES:
* To deliver a programme of marketing communications, with a
particular emphasis on digital, that motivate people to contribute to
Depaul?s fundraising goals and help grow the Depaul brand across all
channels.
* Manage Depaul?s key social media channels to drive brand
awareness, engagement and conversions that highlight our services and
our impact.
* Manage day to day social media engagement with supporters.
* Manage the Depaul website including managing the relationship with
the website developer, updating and maintaining website content with a
view to improving SEO, driving traffic to site and to maximising
engagement and improve user experiences for key audiences, volunteers,
families and supporters.
* Gathering content (stories/photos/videos) from our **Apply on the
website** services across the Republic of Ireland and Northern Ireland
for use in all digital communications.
* Create impactful digital user journeys for online, email and
social audiences.
* Along with the Individual Giving Deputy Manager develop an email
marketing strategy for our donors.
* Analyse and test digital channel performance, support in the
management of ROI and actively seek out innovative solutions and
opportunities to further develop Depaul?s digital presence.
* Alongside the Communications and PR Manager, support in the
internal and external branding and communications functions for the
organisation including design, production and dissemination of
relevant materials.
3. PERSON REQUIREMENTS
* Passion for Digital Marketing
* 3rd level qualification in Digital Marketing or equivalent
* Knowledge and experience of social media channels and optimisation
* Experience and knowledge of Google Analytics
* Experience with conversion optimisation
* Experience with social media management tools such as TweetDeck or
similar content scheduling platforms
* Experience developing and executing paid digital marketing
campaigns and ad management: Google Ads, SEM, Facebook Ads platform,
You Tube etc.
* Understanding and interest in technology
* Excellent project management skills with the ability to work to
deadlines and manage multiple priorities
* Excellent written and oral communications skills
* Excellent relationship building and management skills
* Desirable, but not essential: Experience of working within the
charity sector.
_SKILLS:_
* Excellent and engaging communication (oral and written) and
interpersonal skills.
* Experience in WordPress
* Experience in Email Marketing systems ? ideally MailChimp
* Copy writing and content creation skills
* Knowledge of image and video editing software
* Desirable, but not essential: knowledge of design software ?
Adobe, Canva etc.
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ONLINE APPLICATION PROCEDURE:
PLEASE APPLY THOUGH OUR ONLINE APPLICATION PROCESS ON THE VACANCIES
PAGE OF OUR WEBSITE
We need : English (Good)
Type: Permanent
Payment:
Category: Others
